Today in the category of “Startups” — service “Aptekarsky”, which helps to optimize search of the necessary medications in the nearest pharmacies. According to the creators, the site is the large pharmacy reference number of product offerings with the most current data. Pass the microphone. My name is Sergey, I am 38 years old. In 2009 my daughter was born prematurely, weighing 900 grams.
Had to run on pharmacies in search of rare drugs at an affordable price. Then there were two or three aggregator of pharmacy offers. They were all made in a table which felt awkward selecting the nearest pharmacy with the right medication. Unreliable choice and torrential rain on the way made me think about the problem.
Analysis of demand on the Internet for such information identified three main case: So my brother and I started working on service, which is based on search of medicines in drugstores on the city map. Such an embodiment solves all three problems at once. Fast enough launched the first version of “Aptekarsky”. Has implemented a drug search on the map, filter by address, stations and subway lines.
A new approach to drug discovery could not remain unnoticed, and all other reference with varying degrees of success to implement search by map. But as it turned out, we a little than differed from other services in terms of relevance of the data — many pharmacies for different reasons unloaded the outdated assortment. This problem has been and remains absolutely all pharmacy reference systems. Even the high attendance of our site are unable to change the situation.
The solution to this problem led me to the following thought. “Pharmacies should be interested in to upload a current range, like to your website”. Thus, we proposed pharmacy market services to create mobile and web applications on SaaS model. Pharmacies have got the ability to quickly launch your own applications, below cost, and we have an additional channel of monetization.
These technologies are mobile and web application networks “planet health”, “Farmakopeyka”, “Edelweiss”, “Fermani” and others. In the second version of the service and the client applications weve simplified search logic to find the drug at your local pharmacy it is now possible for 7 seconds. Added “smart” hints in the set of query that are synchronized between user devices. Have implemented our own clustering markers on the map — it reduces the number of clicks when selecting a pharmacy to a minimum.
In web applications has applied the principle of the landing page, simplified the process of the first order and user registration — just email and our system from you authorizes. Today “Aptekarsky” — the biggest pharmacy reference number of product offerings with the most current data. Its range unload some of the largest pharmacy chains in Russia. “Planet health”, “Gorzdrav”, “Farmakopeyka, Stolicky”, “Neofarma”, “Farmani”, “City pharmacy”, “Edelweiss” and others.
Just over 5 thousand of pharmacies is 10% of the market. Connected to the service pharmacies are present in 695 settlements. Moscow, Novosibirsk, Perm, Omsk, Nizhny Novgorod, Krasnodar, Stavropol, Novokuznetsk, Kemerovo. The nearest plans — to increase the coverage of the service to 20% of the total number of pharmacies to improve the web version and app for iOS, run app for Android. Soon implement the functionality with which the project ceases to be “just another drug help”, and go into a more important category of projects.
The amount of data exchange with pharmacies is constantly growing, the load on the servers too. In order to ensure the resiliency of the second version of the service now operates in the closed mode. Search drugs you need to register and wait for notification about results access. We have a total of more than 100 thousand registered users. Prompt consideration of applications for access can not guarantee, but readers vc.ru we provide 100 promo codes for immediate authorization to search for drugs in cities where there are connected pharmacies.
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