The head of the scrum Studio “Siberix” Vladimir Zawertailo on how to convert employees into managers. Different companies call it different. Digital producer, project Manager, PM, Manager, project Manager.
But always have in mind the person that their skin is responsible for the project and is responsible for the fact that in the process no animals were harmed. In General, as you call it, the employee is required. Such specialists in the HR market are snapping up like hotcakes — good is not always enough.
So I decided to tell you where to take them to the leaders and how to level up and become a project Manager. About the qualities of the Manager and much has been written in business books, and in the community in “Vkontakte” a La “Startups are for the young and ambitious”. Someone identifies five key, some twenty-five.
We have a “Sibirica” gentlemans kit looks like. A professional project Manager should know web technologies, understand design principles, have good taste and negotiating skills, know the business analysis and psychology. In General, a lot of things that I remember the image of a many-armed God Shiva. Which, incidentally, was not the kindest man on earth, and could punish and pardon, to create and to destroy (what the Manager is sometimes also allowed).
All the skills of the project Manager are divided into two groups. Communicative and technical.
If PM-drop communication, it can screw up even the project made a strong technical team. And Vice versa. Manager who knows how to negotiate, pull in a weak draft and make the customer ask for more.
Technology need to communicate with customers on an expert level. Especially with the large side of which a Manager operates often people, have worked in Agency or Studio. Not necessarily with the self-touch technology and to understand what react is different from the angular.
But in order to communicate professionally with customers, a Manager in the Agency should be more tech-savvy than the Manager on the client side. Hence the question. Which is better.
To grow managers from technical experts, pumping their communication skills, or to train professionals of a colloquial genre it pieces. The experience of education managers shows that both option. But everywhere has its own nuances.
If we take a good programmer (and managers try to move good employees) and teach him to talk, after six months the risk of getting a bad Manager and lose a good developer. If one of these unpleasant scenarios will work, but a person to leave do not want — on the banks agree that after a certain period it can revert to the programmer, if the management does not stick together. I didnt have to grow the Manager of the designer, but had a chance to work with them.
I suspect in their upbringing arise the same problems with programmers, but coupled with a creative attitude to work and corporate rules. The second way is to train the sales and technical pieces. He needs to tell in detail and show digital kitchen, to give the opportunity to consult with tehlili.
And not to leave without supervision to the sales Manager didnt become a parasite sitting on the neck of the techies. If it comes to that, to solve the smallest problem, he will begin to assemble the councils, and the responsibility to throw at programmers. In advanced cases these guys directly send customer emails to the developers — and so it goes.
But despite the sheet of possible problems, both options work.
Next will be a seditious thought, but this scheme has been with us for more than four years. All future managers we conduct five levels. It does not matter whether the person is a sales Manager or a programmer — the program is always the same.
Perfect position to start. Even if the person is not good with technology, but is able to think, learn to identify errors in the draft. And this, as we remember, one of the essential qualities of project Manager — catching things before they become a disaster.
At this stage, the person learns to communicate with developers to resolve small conflicts, to negotiate and argue. Over time he gets used to require programmers to perform small tasks, and those are becoming a useful habit to obey him. Around Manager.
Checks to perform tasks, solve disputable situations. And the purer the tester is doing his job, the more often the project Manager takes his side. At this stage the person gathers customer requirements, drawing prototypes, writing technical tasks.
And, most important, begins to communicate with customers. While in the presence of the Manager. Listen to him, absorb approaches.
Another analyst adds structure to the requirements of the client. It is also important for the skill project Manager. Useful then for briefs with clients, decomposition and evaluation of projects. At this stage the life of the project Manager begins to draw prototypes of websites and get a feedback from the art Director.
If the prototype of a quality analyst earn credibility among designers that in the future too. This position is slightly to the side, as it is related to sales. But to us here it is important the skill of negotiating.
We have account Manager — the person who brings the project before the sale, while in other companies it functions can vary. There are resistance type. “I dont want to sell, do not know how to sell, leave me alone”. But the fact that when we urge (and the Manager will often have to do) — we also sell.
Not only the product or service, and our position, picture of the world. This stage teaches us not to sell to, and competently serve their vision — so that agreed with him. Plus at this stage the person gets acquainted with the sales cycle.
Understands how to build document workflow in the company. Learns by personal experience, what kind of provocation used by the clients in negotiations, how to work with their objections. Pumping the skill of time management. And finally, understand how to assess not only the, but and work of others.
Transitional stage. Not account, not a project Manager. Rather, the acting. It still remain some tasks of account (for example, probitate client), but added to their projects.
I suggest to start with technical support. Its pretty dreary in terms of organization of negotiations and planning, but it short cycles from receiving task to receive money.
And for Padawan, and for the company this is the safest way. Mistakes are bound to be — but is not critical, within the permissible curriculum. At this stage the person still supervises seasoned Manager helps a little prepared to talk, learns to conduct business correspondence, connected in difficult situations.
Here people get their projects. First little, then more and more. The road to the world of real big mistakes.
Again, there are other ways of educating managers, but this seems to me eco-friendly. In my opinion, to develop a project Manager through the steps better than just throwing in the fight and after six months to clean up the scraps from projects. Stage I advise you not to miss, although not all are required to spend the same amount of time.
Programmers can quickly slip phase tester, but stuck in negotiations. Even if one is technically savvy and knows how to talk, there are things that hinder him to become Manager. Natural for humans, but even destructive for the head.
Project Manager — not the end point of evolution. So tell us more about how the curve of growth of competences and professionalism of the project Manager. And it is really a curve.
Man everything is new, interesting, and even easy. You can compare with the euphoria a guy who learns to play the guitar. Remember the five basic chords and now Laban half yard hits — all the girls excited.
The next step is harder — need notes to teach Barre and put. The girls and the rest of the mere mortals who in this field do not understand, progress will not see. Change begins not quantitative, but qualitative.
It is here that many give up. Especially todays youth — it was interesting for her to ride on top and do all the little, than to do one thing, and let cool. If the Manager was able to deal with these childhood diseases, he begins to gain experience, build credibility and hone the techniques and generates the style. And after some time he feels confident enough to improvise.
Begins to skip some stages of work, in the other fit on the ears. He does not know that each improvisation and deviation from the rules generate the schools that one big lot will fall on him at one point.
This pit. From it make it not all. The most cunning at this point, swish their tails and quit before the egg is crashed. A former employer is allowed to collect scattered in different fragments of broken projects.
Managers ready to make the legs at the first sign of trouble, a lot of wandering around the market. Not much-they need companies. Karmically correct in this situation, since I decided to leave, to stay and lead projects in order.
Through the hole pass all and to experience it is realistic. If you know that the ball joints will not untangle, you should refer to openly talk about everything. In most cases, with its help you will establish the plan and exit from a crisis situation in a couple of months, not bad for this pump.
After the crisis, the level of management is changing radically. He has inner confidence, he finds solutions even in difficult situations. Such managers can become curators novice project managers.
At this stage, the project Manager looks for tasks more difficult, more interesting. He speaks at conferences and testing new technologies. Then there is the risk of burn out is when after work do not want, and forces only enough to look at the wall and hating people.
There is a desire to leave the monastery, to engage in spiritual practices or to become a Buddha. In General, go to. In this article I wont even touch on higher matters.
About it is a lot of literature for every taste and color. Quote Zhurba. “To reach enlightenment and inner peace as a monk in the Himalayas, easily. To do the same, building a business in metropolis that has the problem”.
Sport, Hobbies, meditation, travel. Anyone that. At this stage it is very important to learn fast to relax quickly and to concentrate on tasks. To find a balance between rest and work and to switch to grandmaster. When tasks do much, but at any given moment concentrated.
The pros and cons. Path Manager is a rather difficult path. There are a lot of difficulties and a lot of work on yourself, character, habits. And it hurts.
Have to take responsibility not only for themselves but also for others and for the whole project. To be responsible for other peoples doorsteps. But it is unpleasant doubly. But this is a very interesting way, the fate.
There are endless possibilities for horizontal growth and vertical if it if you need. Good pay. You acquire very useful skills for everyday life. And it is a certain degree of freedom, self-mastery. And what exactly — you will be in demand and you wont be bored.
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